The Treatment
No less than Spider-Man 3, Oren Rudavsky’s The Treatment is an urban fairy tale. It’s an Upper-West-Side story, adapted from publishing powerhouse Daniel Menaker’s well-reviewed 1998 novel, first published in the New Yorker, in which a smart-mouthed, if diffident, hero (Chris Eigeman) wins a wise, beautiful princess (the versatile, sometime…