Audio By Carbonatix
Readers have been pouring out the jokes since Molson Coors announced that it will release Animee, a beer geared towards female non-beer drinkers, in the UK.
From Claire:
The Virginia Slims of the beer biz.
From eCurmudgeon:
When news happens, Westword is there —
Your support strengthens our coverage.
We’re aiming to raise $50,000 by December 31, so we can continue covering what matters most to this community. If Westword matters to you, please take action and contribute today, so when news happens, our reporters can be there.
Otherwise known as Zima with a new label.
Molson Coors studied 30,000 in the UK, according to spokeswoman Kristy McCready. But UGH thinks they might have been the wrong women:
i cannot speak for UK women, but it seems to me that you polled stupid women. All the women I know drink beer. Yes, many of my friends drink crap beer – a la Coors Light. But many, such as myself, love beer and seek out good beer.I find this whole thing insulting. On the other hand, my female in laws only drink cheap shit rose — with ice in it. I guess this is geared to “those” kind of women.
Could Animee make it in America? Pour out your own thoughts below.
Follow @CafeWestword on Twitter and at facebook.com/denvercafesociety
