Audio By Carbonatix
You know you’ve got an exploding trend when the lowest-common-denominator, late-night guilty pleasure, drive-thru chain decides to jump on board.
Taking note of the success of mobile vendors across the country, Taco Bell just announced that it is rolling out several items inspired by Mexican street food. The chain is calling them Cantina Tacos and selling them at street-food prices, $1.49 a taco.
“Our Cantina Tacos are based upon authentic-style Mexican street tacos, which are designed using simple, fresh ingredients, that customers regard as high quality,” said Taco Bell chief marketing officer David Ovens in a company press release (excerpt below). Apparently, those high-quality ingredients are onions, cilantro and a lime wedge. This unexpected homage to taco carts is now available at a Taco Bell near you.
When news happens, Westword is there —
Your support strengthens our coverage.
We’re aiming to raise $50,000 by December 31, so we can continue covering what matters most to this community. If Westword matters to you, please take action and contribute today, so when news happens, our reporters can be there.
